Search results for "journal of brand management"

Private Equity Shifts from Cost-Cutting to Value Creation

Private Equity Shifts from Cost-Cutting to Value Creation

Competing for Markets with AI

Competing for Markets with AI

The Beating Heart of the GIBS Community

The Beating Heart of the GIBS Community

Proven Under Pressure

Proven Under Pressure

The Scale-Up Choice: Striking a Balance Between Utility and Equity In Entrepreneurship

The Scale-Up Choice: Striking a Balance Between Utility and Equity In Entrepreneurship

Winning Ways with Water: Encouraging Responsible Use Across Industries

Winning Ways with Water: Encouraging Responsible Use Across Industries

Digital Magazine